Heineken Lagos Fashion Week has announced that the fashion event 2020 has been postponed. The decision to postpone the most anticipated fashion event in Africa is based on recent events during protests against police brutality.
Lagos Fashion Week has been a fervent advocate of the #EndSARS movement, as young people are the driving force of fashion.
“The events of the last days have borne a deep sense of grief. With this grief guiding our steps and out of respect for those who have taken their lives unfairly, coupled with the current state of affair in the country, Lagos Fashion Week is postponed” as reported by the organization.
This year, Lagos Fashion Week celebrates its tenth anniversary. 10 years in which this platform has been a development tool in the modern fashion industry in Africa, inspiring younger generations and exhibiting established designers such as Duro Olowu, Tiffany Amber, Lisa Folawiyo, Adebeo Oke-lawal, Deola Sagoe, Maki Oh, Bridget Awosika or Kenneth Ize and young talents like Ian Audiffereny, Mfon Ogbonna, Nkwo Onwuka, Oroma and Osione Itegboje, Abiola Olusola or Enna Attah, among others.
“For 10 years, Heineken Lagos Fashion Week has been instrumental in shaping the future of African fashion, developing a platform for African creative people to show their creativity, providing collaboration and access to market opportunities, incubating and training young talent, Facilitating impact-driven discussions with key stakeholders and being at the forefront of developing our local manufacturing industry through SHF Trains with Nigeria Export Promotion Council.
This year, Heineken Lagos Fashion Week celebrates a decade in African fashion and all that is African fashion,” the organization said.
Lagos Fashion Week was born in 2008 thanks to its founder and executive director Omoyemi Akerele, a lawyer who changed her profession to become an image consultant in the UK and returned to Nigeria to try her luck as a stylist with Genevieve Magazine and a fashion editor for True Love Magazine. However, it was not until 2011 that it gained sufficient financial support to hold the event and, since then, LFWNG has been a leader in the African fashion calendar. Beyond the catwalk, the annual event also provides a physical platform that is gradually repositioning fashion as a useful tool for trade and creativity in Nigeria and has expanded its scope by creating two main platforms that run simultaneously with Fashion Business Series and Fashion Focus. The first offers industry master classes and the second provides support for the incubation of emerging talents. LFWNG also advocates industry with the government as well as potential investors.
Catwalks, round tables, workshops, fashion film festivals, etc… they embody the excitement of the great Nigerian metropolis, while consolidating its status to be considered one of the fashion capitals.
An anniversary adapted to the global pandemic situation of the Covid-19, which sought to embrace a hybrid of physical and digital presentations to show the brilliance, ingenuity and creativity of African fashion to the world and which has been overshadowed by the social upheaur experienced in the African giant.